This type of engagement doesn ’ t happen by chance . Indeed , Morten is a firm believer in leading by example . “ You need to talk about leadership expectations and the types of behaviors you want to see ,” he explains . “ This then has to be modelled , because simply delegating or telling people what you want won ’ t build and embed a culture . Of course , it requires engagement organizationwide . Similarly , transparency is important : what do I expect from my team members but also what can they expect from me .
“ At ABB , we talk a lot about the four Cs : Care , Courage , Curiosity and Collaboration . This encompasses how we interact with each other , take care of each other and the language we use . This sets an organizational standard that needs to be followed , but also provides a safe space in which people are encouraged to speak up when they see behaviors that are not acceptable . We often talk about feedback with good intentions , which is about improved performance , and improved behaviors . We operate in 100 different countries , each with its own culture .
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