Promoting production
Mary Floate speaks to Rob Sinfield about getting ahead of the curve in modern manufacturing
Rob Sinfield , VP Product , Sage , ended up in the ERP industry almost by mistake . “ I started out thinking I was going to change the world as a risk manager and auditor , but realized pretty quickly that it wasn ’ t what I wanted to do . I worked for a global manufacturing company initially , and several subsequent moves later , decided that I wanted to get behind the scenes and cross over into software implementation .
“ I felt there was a misalignment between software vendors ’ products and the operational capabilities once in the hands of the customer . In the past , frameworks often required a huge amount of technical knowhow from a customer perspective , in terms of day-to-day implementation . I wanted to move away from that scenario to be able to deliver capabilities that could be readily and easily deployed .
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