brands to life , and our followers are interested in seeing the whole process from start to finish . There is even a TikTok in the making with this client , so watch this space !” he expresses .
Sustainable solutions
It is projects like these that have won Astley a range of awards . “ Each and every member of the entire team , from the office to the shopfloor , plays a part in these winning projects , so it ’ s a real buzz when we receive a nod from the industry . Last year , we won Gold and Silver at the UK Graphic Awards for two projects that are really a great example of our creative production capabilities . The Co-op Ecostores demonstrate how it is possible to successfully use more sustainable substrates in a scheme without sacrificing quality or hindering the brand . We ’ ve all got to improve on how we work and ensure our impact on the environment is reduced . This type of project goes a long way to demonstrating it can be done .
“ The Lofts & The Hustle was an ideal showcase for our support for creative agencies . They bring us their ideas and we translate them into physical environments , which includes extensive prototyping and working closely with the agency to achieve the exact result they were hoping for .”
Looking to the future , James shares that he is ambitious to see the company grow , while remaining steadfast in the commitment to support current clients , and onboard new ones across a variety of sectors . “ I think in three-tofive years , we should be looking at offering sustainable signage as a standard proposition , as the range of availability is increasing , and prices are much more comparable . It ’ s part of our job to encourage this move and work with clients on recycling assets .
“ We ’ re hopeful that there will be more collaboration within the group we are now a part of , offering a wider set of services , and potentially moving more into Europe too . I ’ d like to think
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