___________________________________________________________________________________________ Acterra
Group
RUNS IN THE FAMILY
With a drive to tackle aggressive growth , Acterra Group ’ s leaders are making some internal changes
For 65 years , Acterra Group has been a family-owned business , since Herman Cooper brought it to life . “ My father , Bernie Cooper , joined in the early 60s as a partner , and my brothers and I all jumped onboard in the early 90s ,” shares Tad Cooper , the current President . Tad refers to himself as ‘ son of the boss ’. Considering his father was the owner of the company , it made sense that Tad would take over . “ I started just over 30 years ago . I became the president in 2018 , and then moved to CEO .”
Our conversation with Tad is joined by Bryan Kohler , Vice President and General Manager , who started with the company in 2011 . “ I began as a sales
We build anything from 500-gallon to 50,000-gallon fuel tanks , and they are all multi-purpose
rep , moved to Project Manager , then left and went to work for an electrical contractor for a couple of years . I rejoined in 2017 to run the government side of things for Acterra Group . I was welcomed back because Tad stayed in touch , and he reached out to me . We agreed that I would come back to work as Vice President of the company , and I ’ ve been working alongside Tad ever since ,” Bryan shares . Acterra
Group is a fuelrelated equipment company and tank manufacturer . “ This journey has seen us grow from one person in a truck , working on equipment , to being in manufacturing , electrical and fuel contracting , and doing work across the US ,” explains Tad .
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