Manufacturing Today Issue - 219 December 2023 | Page 12

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power unit in 2014 , according to Rob . Considering the pace at which the adjustments are made , being a leader in one of the most dynamic and fast-paced sectors requires a level-headedness to adapt to the ever-changing environment . “ For many years , we started as BAR then we went to Honda , and really underperformed as a Formula One team . In 2009 , Honda pulled out and Ross Brawn then went through a management buyout in the same year – they actually had a brilliant car . I was up the road in the engine place , and we got a call to say , ‘ Honda are going , can you give us an engine please ?’ And we had to try stick a Mercedes engine on the back of this Honda with no time at all . Additionally , because Honda pulled out , there was no money and they let 40 percent of the team go . But the car was really quick , so they actually ended up winning the 2009 World Championship .
“ I then turned up in 2010 to make sense of a team that was subsequently quite fractured . Mercedes had just stepped in to help them . There was no real structure , and there wasn ’ t any organization . So , we started to build up the company from that point . The 2010 season was really hard , but 2011 was better . Then 2012 was slightly better , and in 2013 , we won some races , and we won the Championship in 2014 . So , in addition to the car ’ s changes , the company ’ s story has been about building up the team . Toto Wolff joined in 2013 , and in every aspect , we just kept growing . Then we won eight years in a row ,” Rob explains .
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