Manufacturing Today Issue - 222 March 2024 | Page 109

________________________________________________________________________________________________________ Aztec Oils
have no imminent plans to do ! Part of my residual ownership of the company is being released into growth shares to key directors who will continue to drive the company . This is all part of my belief in key staff having the incentive to succeed , ‘ having skin in the game ’.
Drive and ambition
“ Covid and the war in Ukraine have thrown up yet more challenges , and uncertainty is the biggest factor we must all deal with currently . While demand has been muted in our home markets , growth has come from new export markets we have developed around the world on the back of our strong brand image which has gained great acceptance in the Far East , Middle East , Africa and South America .
“ Marketing has played an important part in the company ’ s development and in 2023 we partnered with an independent
▲ Mark Lord , Managing Director
school near Scunthorpe called Act Fast . They are based at Kieradan Park , a motocross racetrack , and offer opportunities for children , who have found mainstream educational establishments challenging , to develop skills in mechanical engineering as well as motorcycle racing . This was a great opportunity to work closely in developing our bespoke motorbike products , prove them in action and study the effects on the components when the engine is stripped down . This work is ongoing as we develop superior products that will be proven on the
racetrack . Act Fast is our brand ambassador of our Mototec Motorcycle range .
“ In the current uncertain climate and acknowledging the strength of our owned distributor businesses in Scotland and Devon , the opportunity presented itself in the recognition of key individuals with the drive and ambition to run their own companies . Aztec Oils Northwest Ltd started trading in May 2023 and Aztec Oils Southeast Ltd commenced trading in July 2023 . I have no doubt these businesses will be great successes driven by people ‘ with skin in the game ’. The future is far from certain , but I believe we have a roadmap for success driven by impassioned staff with a huge desire to succeed .” ■
www . aztecoils . co . uk
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