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improve the customer experience by making our solutions more effective and user-friendly ,” says Mike .
Green initiatives
Given that many of Opta ’ s products help customers reduce their energy consumption and lower their CO 2 emissions , it ’ s no surprise that the company is committed to environmental and social governance ( ESG ). “ Sustainability is one of our core values ,” confirms Mike . “ We have a cross functional global committee that meets twice a month and is purely focused on ESG activities in the different regions . It ’ s responsible for setting meaningful and obtainable goals and keeping the executive teams apprised of progress and results .
“ We ’ re implementing initiatives such as energy efficiency and waste reduction and have a KPI dashboard that tracks and reports our activities , to benchmark performance against local and group-wide objectives . Furthermore , by incorporating recycled components into our products , we are minimizing waste and reducing the environmental impact of steelmaking . Renewable energy is also on the agenda , and we ’ re investigating the possibility of solar power installations ,” adds Mike .
Interestingly , Opta ’ s employees are responsible and accountable for successful implementation and adherence to environmental policies .
We ’ re implementing initiatives such as energy efficiency and waste reduction
Getting team buy-in is essential to the business and led to the formation of the One Opta program . Mike explains : “ We wanted to have a level of standardization across the globe where essentially you couldn ’ t tell the difference between a product made in our South Korean operation or our Brazilian one . One Opta is about embracing and engaging our current team members and stakeholders to build a universal culture , and at the same time bring standardization , reliability and repeatability to everything we do .”
Future vision
Moving through the latter half of 2024 , Mike notes the business ’ priorities include enhancing operational efficiencies , expanding market presence , and continuing to innovate . Longer term , Opta envisions expanding its geographic reach , particularly in emerging markets . “ We are planning to further diversify into adjacent industries such as concrete , glass , and other non-steel molten markets while leveraging our product portfolio and customer-focused approach ,” says Mike .
Opta ’ s success is built on its core values of accountability and integrity . Going forward , those values will continue to drive its cultural compass . “ By investing in our people and fostering a culture of continuous improvement , we can remain at the forefront of the industries we serve . We believe our company ’ s dedication to exceeding customer expectations positions us for continued growth and leadership in the market . This will help support our vision to achieve a turnover of one billion dollars by the end of 2025 ,” concludes Mike . ■
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