and needs . One of Sonneborn ’ s greatest value propositions is our ability to engage with clients to create custom formulations and generate solutions that provide optimum results , increasing success for both our and our customers ’ businesses .”
With innovation at its core , several of Sonneborn ’ s investments focus on boosting its internal research and development capabilities to enable the business to succeed in the next century . “ I ’ m a strong believer in the intersection of innovation , technology , and chemistry ,” Matthew states . “ Formulations are constructed when molecules are bent and new technology is invented in laboratories , so it ’ s crucial that we provide our talented team with the tools , resources , and work environment to stimulate ideas for the invention of new technologies .
“ We have invested in our business and our people with the recent upgrade of our Breth Laboratory at our Petrolia facility , adding new state-of-the-art equipment and implementing technological capabilities to enhance research and development . Aside from enabling us to handle more complex and diverse research projects , it also acts as a showpiece site to demonstrate our commitment to innovation to both our customers and our employees .
“ For example , the ability to develop sustainable solutions with not only our hydrocarbon-based technologies but
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