______________________________________________________________________________________________ Airsprung Group
in the UK , manufacturing comfortable yet affordable beds available in simple and modern designs .
Integration drive
Swanglen operates in a similar environment , offering headboards complemented by a collection of bedroom furniture and beds . For 30 years , this division of Airsprung Group has maintained a reputation for design , quality , and attention to detail , backed by a first-class service . In addition to the headboards made specifically for the group ’ s bed companies , Swanglen offers a highly successful standalone range for general retail , including headboards , divans , stools , chairs , and ottomans .
The group ’ s higher end brand , Gainsborough , has always focused on pocket springs , which serve as the perfect foundation for its mattresses . September saw the launch of its new Mayfair range of high end beds , featuring natural materials and spring counts up to 15,000 . Gainsborough has built strong partnerships with numerous independent retailers , as well as some of the UK ’ s most well-known furniture retailers . Before the company started making sofa beds 30 years ago , the market offered few high-quality options . Gainsborough aimed to improve the market by combining the best mechanism with extensive development to produce sofa beds that are exceptionally comfortable both as a sofa and as a bed .
The last 12 months has seen a continuation of the drive toward integration . Moving away from individual silos the aim has been to production units . As Paul Little , Commercial
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