Manufacturing Today Issue - 231 Dec 2024 | Page 151

_______________________________________________________________________________________________________________ Sealy
highlighting the ways we manufacture those raw materials to the techniques and processes we use . This enables us to ensure that each new product we make is better for the environment than its predecessor .
“ Sealy Australia , our operating partner , also recognizes the need to take sustainability more seriously . Together we have created a system where we can learn best practices in the UK and then share that globally with the rest of the business . In our research and development facility in Australia for example , we now have a global sustainability manager who reports directly to the CEO , and these insights can then be shared globally across the business .”
Looking to the future , Mark is excited about the expansion opportunities deriving from the company ’ s improved infrastructure . “ Now we are through the period of transformation , the objective from here is to continue to grow our sales . We have achieved over 20 percent growth this year , in a market which analysts suggest is either stagnant or down by five percent . We want to take the platform we have developed , take more market share and ultimately become the market leader within the premium bedding sector .”
Following on , Mark highlights some of the ways the business will achieve these goals : “ Product innovation is very important to us . We want to introduce new products that use exciting new technologies to help people improve their sleep rather than simply offering a different aesthetic . We know we can create products that give people an even better night ’ s sleep than we did before . We ’ re constantly investing in that research and development to deliver better sleep solutions . In 2025 and beyond , we ’ ll have new products to launch and many more in development , helping the British public sleep better than ever before .” ■
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