Manufacturing Today Issue - 232 Jan 2025 | Page 168

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Proudly in partnership with across the world . This has been the key to rapid growth since the start of the business , but particularly in the last five years ,” Mike affirms .
Driving the company ’ s ongoing success is its dedication to innovation , as Mike discusses : “ During the early years , our strategy was to develop fast solutions that could be turned around quickly and delivered to the customer . As we ’ ve learned more about our customers ’ needs and desires , we ’ ve been able to refine our efforts . Additionally , we ’ re always working to improve the safety of our products and stay in line with global elevator codes .
“ Fourteen years in business taught us that you can ’ t keep on building the same product . We ’ re continually reinventing ourselves and our products alongside that . Competitors now try to imitate what we ’ re doing because our lifts really do set the industry standard . It ’ s similar
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