__________________________________________________________________________________________________ Yuasa Battery
Dedicated to quality
Research and development play a crucial role in crafting innovative solutions. Ryo elaborates on the company’ s strategy:“ We collaborate closely with original equipment manufacturers( OEMs) to synchronize our battery technology progress with vehicle advancements. Through exhibitions, surveys, and various channels, we consistently track market trends and customer requirements. We listen to the challenges our customers encounter and implement this into our product development procedures.
“ To remain at the forefront of battery technology, we collaborate with our parent company, GS Yuasa, a market leading battery company based in Japan. Through this collaboration, our goal is to create safer and higher-performance batteries that surpass our customers’ expectations. For instance, when working on the GYZ series, we integrated new technologies informed by customer feedback, leading to a more robust and powerful battery.” Ryo elaborates on how company culture supports these initiatives:“ Our culture revolves around a dedication to quality. Each employee is committed to delivering products that go beyond our customers’ expectations. We foster open communication and teamwork across all departments. Understanding our customers’ needs is a top priority. Additionally, we invest in our employees’ development through training programs, certifications, and other growth opportunities. These actions create an environment where employees feel valued and motivated to do their best work. Ultimately, this fosters enhanced innovation, superior product quality, and heightened customer satisfaction.”
Looking ahead, Ryo outlines the company’ s priorities for the upcoming year and beyond:“ Our main focus for 2025 is to sustain the delivery of highquality, high-performance products to our customers in a timely manner. Additionally, we will continue to invest in research and
development to craft innovative products that cater to our customers’ evolving needs. We also plan to enhance our manufacturing capacities to address rising demand and improve delivery times.
“ In the longer term we would like to see a future where powersports become even more accessible and enjoyable, enhancing people’ s quality of life across the world. Our goal is to be at the forefront of the powersports industry, empowering people to experience the thrill and excitement of riding.”
Ryo concludes with a tribute to the people who have made excellence possible:“ Our most valuable assets are our employees and our suppliers. Without them, Yuasa would not be where we are at today, the number one powersports battery manufacturer in the US.” ■
www. yuasabatteries. com
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