Manufacturing Today Issue - 235 Apr 2025 | Page 207

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Visiontron

Crowd control company’? Visiontron prefers‘ People Guidance Pros’. An industry leader with over 60 years of experience and expertise, Visiontron is dedicated to improving the crowd control solutions sector. The company believes that customers and employees deserve proper guidance to navigate clients’ venues and facilities safely and orderly.

From small retail stores to the world’ s busiest airports, Visiontron’ s exceptional crowd control equipment, including retractable belt stanchion barriers, post and rope stanchions and crowd control barriers, are meticulously designed to enhance people’ s experiences. By transforming spaces into organized, stressfree environments, Visiontron’ s crowd control solutions elevate any facility.
Established in 1964, with a mission to create innovative and reliable solutions for crowd control, queuing, and signage, in 1992, the business was purchased by the Torsiellos, a dedicated family who brought a fresh vision and passion for craftsmanship, innovation, and customer care. Now in its third generation of family ownership, Visiontron continues to thrive under the same guiding principles of quality and integrity.
“ Visiontron produced the original flight information boards, which today are digital monitors, but back then, were static signs that changed mechanically,” Vice President, Bryan Torsiello shares.“ While these products are no longer a focus for us, they remain a big reason why our roots are still in the airline and transportation industry. Today, our main products are aimed at guiding guests and employees safely around a space. This could be airports, stadiums or casinos, but basically anywhere people need to be guided. Proper guidance is an integral part of any experience, and we take that very seriously and are always learning and improving.”
We’ re always investing in our people and equipment
What sets Visiontron apart is its relentless focus on quality and customization. Every product the company creates, from its iconic RETRACTA-BELT ® stanchions to its custom signage solutions, is designed and manufactured under one roof in its state-ofthe-art facility. This vertical integration allows Visiontron to maintain strict quality control, minimize lead times, and ensure every product meets the highest standards.
“ We’ re always investing in our people and equipment,” Bryan continues,“ and we believe in a philosophy of continuous improvement. Whether that means setting up a workspace in a more efficient manner or buying a new piece of equipment, every year, and even every week, we are trying to make improvements, one way or another. In 2022, we moved into our 80,000-square-foot facility, which has facilitated our continuous growth and expansion.
“ Last year, we replaced one of our older CNC machines with a Haas VF7 CNC, which increases our travel capacity to 84 inches from our current 50-inch limit on our other machines. As well as improving efficiency and allowing the production of more parts, the addition also increases the range of product sizes we are capable of manufacturing. We are also currently upgrading one of our CNCs to enable fourth-axis machining to reduce setups and enhance how we can design our product. This will help us to easily do things that were once a struggle or required outsourcing.”
At Visiontron, innovation is at the core of everything the company does. Over the years, it has introduced industry-leading features like EVERstraight ® Technology and rotary damper brakes, designed to improve the reliability and functionality of its products. Visiontron was also among the pioneers to offer the ten-foot retractable belt stanchion, setting a higher standard for efficiency in queue management.
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