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creativity is in research and development( R & D).“ When Aberlink began, CMMs were the preserve of very high-end aerospace businesses and, even second-hand, they were prohibitively expensive,” opens Marcus.“ We did buy a second-hand machine, and it just wasn’ t accurate so I decided our first product should be a manual CMM.” The market confirmed the need for this product.“ When we launched at the MACH show at the NEC, we immediately got a full order book, and we’ ve been riding that wave for at least 25 years.”
Aberlink’ s competitive advantage centers on user-friendly software.“ Our software is genuinely easier to use,” continues Marcus.“ We know this because people who have never used CMMs before always feel comfortable after a demonstration. The software typically takes half a day to learn, whereas many others take up to
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