___________________________________________________________________________________________ Designs for Health
Recognized as the number-one practitioner-supported supplement brand, Designs for Health is a trusted provider of science-backed wellness solutions rooted in clinical research. Founded in 1989, the business started as a nutritional services company, operating as practitioners and offering nutritional counseling directly to clients. That changed in 1996 when the company recognized how popular its dietary supplement line had become. Although the line was initially created to support its services, Designs for Health then decided to pivot, focusing exclusively on the products themselves and educating other healthcare practitioners( HCPs) about the therapeutic use of dietary supplements. Today, Designs for Health boasts over 550 employees, more than 370 distinct dietary supplement formulations, and sells products across the globe, with healthcare professionals and their patients remaining the primary customer base.
Science-backed solutions
To learn more about the company’ s product portfolio and its evolution, we speak with Founder and Chairman Jonathan Lizotte.“ One of our most exciting recent launches is the Anaerostipes Probiotic, a truly next-generation probiotic that has never been commercially available before,” Jonathan opens.“ Launched just three months ago, it works by enhancing butyrate production in the gut, which plays a critical role in addressing leaky gut syndrome and food allergies. This product is exactly the kind of innovation we strive to achieve – going beyond what’ s already on the market to offer healthcare practitioners something genuinely differentiated and clinically meaningful.
“ We started as healthcare practitioners ourselves, so we’ ve always designed products through that lens,” he continues.“ We’ ve been in the shoes of the HCPs we serve, and that experience continues to guide us. It means we hold ourselves to a higher standard,
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