Manufacturing Today Issue - 248 May 2026 | Page 178

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How an employee-owned transmission parts company, Whatever It Takes, is reshaping the industry

Established in 1999 in Louisville, Kentucky, Whatever It Takes Transmission Parts( WIT), was founded with a clear purpose to support and transform the transmission industry with consistency, reliability, and a commitment to doing whatever it takes to get the job done right. Rather than viewing customers as sales transactions, WIT treats clients as partners to the business, with the aim of finding the best solutions for each application rather than focusing on bottom-line profit.

Having focused on this customercentric approach, WIT has grown into a nationwide, employee-owned organization, evolving alongside an industry that has rapidly shifted from manual processes to advanced, technology-driven systems. Since transitioning to an Employee Stock Ownership Plan( ESOP) in 2004, WIT’ s culture has become one of accountability, pride, and long-term thinking, as every employee has a vested interest in the company’ s success. President and CEO, Rodney Peters, tells Manufacturing Today about the three pillars at the core of WIT’ s success: superior customer service, high quality products, and experienced industry veterans.“ At its core, WIT is about people; it’ s not just about parts; it’ s about doing whatever it takes,” Rodney opens.“ While the industry continues to evolve, the values that define us – integrity, service, and commitment – remain unchanged. We are proud to be more than a supplier. We are a partner to the builders, shops, and professionals who keep this industry moving forward every day.”
In terms of its portfolio, WIT delivers a full spectrum of transmission parts and services designed to support builders at every level.
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