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its comprehensive range of automation and software solutions. When it comes to research and development, the company’ s approach combines German engineering discipline with a close understanding of real applications – another philosophy that remains central to its longevity and success.
“ Innovation is only valuable when it solves a genuine problem,” John emphasizes.“ Our development teams therefore work closely with customers, machine builders, system integrators, and engineers to understand the challenges they face, whether that is reducing installation time, improving reliability, using less cabinet space, connecting different technologies, or gaining better access to operational data.
“ Quality and testing are fundamental,” he says.“ WAGO products are designed for demanding industrial and electrical environments, where reliability, safety,
and product longevity are critical. We also focus on modularity, openness, and ease of use. Customers need technology that can be implemented efficiently today but also adapted as their machines, processes, and facilities evolve. Our 75-year history demonstrates that innovation and reliability do not need to be competing priorities; the best engineering delivers both.”
As such, investments in its UK automation capabilities form a key part of WAGO’ s operational strategy. John elaborates:“ One of our most important developments is the investment we are making building sector expertise, strengthening our relationships with automation distributors and system integrators, and developing a more focused approach to advanced manufacturing, life sciences, data centers, and energy.
“ We are also investing in people. My role is part of a wider commitment to
▼ John Mackey, Head of Automation Sales manufacturing-today. com 85