Manufacturing Today Issue - 251 August 2026 | Page 230

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most high-profile projects – the SoFi Stadium in LA. As the experience agency working between the stadium owner and sponsorship brands, DI collaborated with some of the largest names in the world, including SoFi and Google.“ We’ ve also partnered with Disney on some fantastic projects,” notes Tucker.“ We feel very lucky to have worked with such a huge, recognizable brand. Plus, we just finished building an immersive experience ourselves, called Atlas9, in Kansas City. We were the designer and builder of both the building and the experience inside. It’ s probably the best showcase of our end-to-end capabilities.
“ We also do a lot of work in pediatric healthcare including the Arthur Blank
Hospital at Children’ s Healthcare of Atlanta. The goal is to create positive distractions that help take children’ s minds off the anxiety of treatment, which makes developing this technology especially fulfilling.”
Such groundbreaking projects require a high level of innovation and R & D, for which DI has a dedicated innovation and prototyping lab with a separate team – the same team that discovered the company’ s ability to 3D-print at scale.“ They’ re constantly working to solve complex customer and client challenges,” emphasizes Tucker.“ Because of that, they helped us launch a company within our ESOP called Shield, which builds antimicrobial furniture for the healthcare, corporate, and sports
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