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The power within
New renovations , leading innovations and a fierce approach to growth - how Flux Power is making moves in manufacturing
Flux Power designs , manufactures , and sells advanced lithiumion energy storage solutions to electrify industrial and commercial sectors including material handling , airport ground support equipment ( GSE ), and stationary energy storage .
Ron Dutt , CEO , shares his insight into how the business came to be a success , as well as the developments under construction to further Flux Power ’ s growth . “ Flux was formed in late 2009 , with a focus on lithium batteries for automobiles . However , we pivoted to material handling within an untapped sector of lead acid batteries in 2013 .
“ We saw the opportunity to bring lithium packs to large forklift fleet managers who were ready and interested in replacing lead acid and propane . More energy efficient , lithium packs enable more pallets to be moved at a lower life cycle cost , saving carbon dioxide emissions in the process . Our underlying competency is technology and patents on lithium battery management systems . Lithium chemistry and having the latest tech in our pack gives us an enormous advantage over existing power sources ,” Ron explains .
Ron has spent most of his career with large Fortune 500 companies , beginning with Ford Motor Company and later with Visa , DHL and others in financial and executive roles . “ I was offered the Flux role by the original founder to introduce lithium-ion batteries to the material handling sector .
“ In 2013 , we began with nine of us with no product , and nearly no revenue or customers . It necessitated a high risk , aggressive strategy , pioneering technology to sell to Fortune 500 companies . We are now an outstanding supplier to PepsiCo , Delta Airlines , Electrolux , Caterpillar , Toyota Material Handling , Crown Equipment , and others .”
As the leading lithium adopter in sectors that include forklifts and airport ground support equipment , the company is currently expanding into other emerging markets . “ We are focused on large fleets in Fortune
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