____________________________________________________________________________________ American
Trailer World
We have strong supplier partnerships with the best in the industry . They work with us to deliver high value , cost effective solutions that can position our dealers to win
the Voyager series . For example , the X series dump trailer represents a step above the standard LP series . It offers an upgrade package including an expanded toolbox , telescopic dump cylinder , spring arm tarp , seven-gauge flooring , side extension brackets , and upgraded 14PLY tires . Additionally , ATW aims to be more competitive in the run-ofthe-mill , cost-effective end of the market by offering a trailer that is very similar but not as feature-rich as the X series . This standard model approach reflects our desire to use our scale to produce high value solutions while avoiding customizable options which cause excessive complexity in the ordering , fulfillment , and manufacturing processes . Likewise , on the PJ Trailer side of the business , we are introducing the Voyager series , offering a similar upgraded feature package on a brand differentiated trailer ,” he explains .
Jason concludes with some predictions : “ I think there will be more consolidation in our industry and at some point , there will be some regulation , which is a good thing for the progressive manufacturers and dealers . This would build some logical controls and force us all to rapidly adapt to provide improved solutions . Specifically , Pro Grade ’ s goal is to double our market share in the next five years through manufacturing innovation , supply chain optimization , and dealer enablement .” ■
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