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Interview
consumption . There was a ton of talk about circular materials . NPE had two sustainability and recycling zones . We had the Sustainability Hub , showcasing the great things that are happening across the lifecycle of plastics to make it better , not just for society , but for the environment too .
In addition , innovation was highlighted in absolutely every exhibit . The magnitude of those innovation advancements was partially because it ’ s been six years since the last NPE , and the typical innovation cycle is three years for our industry . That said , there was so much new technology , from automation to process controls using artificial intelligence to improve the systems . It was remarkable to see all the great technology that was helping on the operations side , as well as the sustainability front . Innovation and sustainability were certainly front and center , every single day of NPE and I expect that will be the case again in 2027 . more of it to make that happen . We must also make sure that there ’ s greater value in recyclable material . If we do that , we ’ re going to keep it out of the environment . That is what we ’ re committed to as an association , but there is no doubt our industry across the board is focused on a more circular economy .
Tell me more about what was discussed at the NPE show in May . What were the main themes and hottest topics at the event ? I think there were a couple of main themes . Sustainability was probably one , two , and three in many ways . Everybody was talking about the positive impact of their machines or their materials on the environmental footprint . It was about reduction of energy
How does PLASTICS advocate for and educate members , as well as work with government ? Our industry impacts and is impacted by many different sectors and markets . Plastics play a crucial role in the construction of a modern home . Pipes , wiring , flooring , wall covering , waterproofing , and valves are all made of plastic . For the housing market in relation to the demand for plastics , the outlook hinges on the trajectory of interest rates going forward . Economists and financial industry observers have debated the potential outcomes of the fed ’ s monetary policy tightening cycle , with a soft landing being seen as beneficial for the housing market and the plastics industry .
PLASTICS advocates in two primary ways when it comes to decisionmakers . One is direct lobbying . We are on Capitol Hill , we go into the statehouses , talk to policymakers and we advocate . We build relationships with lawmakers and their staff , and we make sure
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