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retail store in Bournemouth , England , which moved production of fires from the back of the shop . From these humble beginnings the business quickly took off , springboarding it towards what it has become today .

Michael Athay , Group Managing Director , outlines this journey . “ Over the years , we ’ ve earned a reputation for our innovative designs , high quality , safety , and craftsmanship . We

have evolved to create products that align with both aesthetic and energy efficiency goals . As the business has grown , we have always stayed true to our roots while embracing modern , eco-friendly solutions . The latest success story has been the launch of British Fires in 2019 which has rapidly grown and is now well established in the domestic and international markets as a leading brand for premium and luxury electric fireplaces to the specialist fireplace sector .”

Focal Point Fires offers a broad portfolio , ranging from traditional , gas-effect fireplaces to innovative designs that take a new approach . Michael expands : “ Our product range includes stylish wall-mounted fires , inset models , and freestanding designs that blend seamlessly with contemporary home decor . Our electric fires not only provide warmth but also enhance the ambiance of any space , thanks to innovative flame effects and patented energy-efficient technology . Fireplace media walls are the biggest single transformation we have seen in the last decade , particularly for living areas , with linear models that have a log arrangement and television above . The electric fireplace and media wall style products have been the quickest growing category of the fireplace

• PDF , DXF , STEP & Cad Cam Design

• CNC Punching

• CNC Laser Cutting

• CNC Bending

• MIG , TIG & Laser Welding

• Powder Coating & Wet Painting

• Surface Preparation

• High & Low Level Assembly

• Finishing

We provide expert precision engineering services across industrial , commercial , and

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