________________________________________________________________________________ CDA Domestic Appliances
success led us to revamp our showroom, showcasing the beautiful studio products we have introduced in the last year. Besides, we have just rebranded and relaunched our new Matrix range, a collection of ovens and hobs. Showcasing our innovations in the showroom not only allows us to demonstrate the depth of our development work and the beauty of our products but also encourages our customers to visit us. This is crucial because many people are still unfamiliar with our brand.
“ To address this, we have been hosting VIP events for both new and existing customers to see the CDA and Matrix ranges. The results have been incredibly positive, driving increased brand awareness and demand for our products. We also encourage our teams to utilize the showroom’ s two cooking areas for bake-offs using our products, and we welcome local consumers who wish to explore our offerings and learn more about them. Furthermore, we have recently initiated online training sessions for some of our major customers who are unable to visit us physically. These virtual sessions have been very powerful, enabling us to reach more kitchen designers and customers located far and wide,” Laura adds.
CDA’ s relentless pursuit of innovation, focus on the local market, and commitment to delivering exceptional customer experiences have strengthened its dominance in the British appliance industry. ■
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