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This segment gives us a great opportunity to showcase not only our decorative capabilities in foiling and windowing for example, but it’ s also an opportunity for us to work with a set of customers in the cosmetic space who really focus on impressive packaging that has a positive sustainability story. Many of these customers are committed to the circular economy and want to ensure their products reflect that commitment.”
Indeed, Rohrer’ s new EcoVolve™ paperboard line brings together cutting-edge materials and environmental responsibility, allowing brands to enhance their eco-friendly efforts without sacrificing quality. With the company’ s EcoVolve-30™, featuring a blend of virgin and 30 percent post-consumer recycled( PCR) fiber, customers can take the 30 percent PCR claim to the front of their package.
“ As we spend time in the cosmetic space, we’ re engaging with customers about sustainable innovations like our EcoVolve paperboard,” Tim elaborates.“ What excites us most about cosmetics and personal care is how dynamic it is. Brands are constantly evolving, introducing fresh ideas and new product lines, and we love being part of that process.”
Similarly, the all-paper blister is an exciting concept that’ s quickly gaining traction across many end markets and packaging segments. Cosmetics and personal care are particularly attractive areas for this innovation, while household goods currently show the greatest adoption. What makes the paper blister so compelling is that it takes a bold step forward on the path to sustainability, removing petroleum-based plastics entirely from the package.
“ Of course, that creates new design challenges,” Tim continues,“ because paper isn’ t transparent, we need creative ways to
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