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all our race tires being produced in our South Carolina factory.”
Turning to Giti’ s manufacturing facilities, David continues:“ Our state-of-the-art production facilities integrate deep learning algorithms and computer vision for real-time defect detection, ensuring consistent quality. Predictive analytics optimize production parameters, minimize material waste, and enhance efficiency. We also use IoT-enabled sensors and systems like SmartQual MES and GitiSmart Tech to monitor tire pressure, temperature, and wear in real time. This data-driven approach helps fleet operators maximize tire lifespan and ensure safety.”
Although Giti has been a global player in the tire industry for decades, the company has adopted a localized approach.“ Understanding that US drivers expect tires designed specifically for US roads, vehicles, and driving conditions, Giti
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EXCELLENCE IN EVERY DROP. embarked on a mission to create products engineered by Americans, for Americans,” Michael confirms.“ This approach was solidified when we broke ground on our US manufacturing facility in Richburg, South Carolina, which has now been in operation for over eight years and is the cornerstone of Giti’ s‘ Made in the USA’ strategy. The 1.7-millionsquare-foot manufacturing plant and distribution center currently employs over 900 people and supports educational initiatives like STEAM to build a legacy of manufacturing professionals in Chester County and beyond.
“ Today, we’ re continuing to expand our North American footprint, with the long-term goal of producing the full range of tires for the US market domestically. By combining global expertise with local engineering and R & D, we can deliver products that offer superior performance, durability, and safety, ensuring that every tire is tailored to the needs of American drivers. Some of our
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