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Geven grades. The project is called RECREATE for exactly that reason, because it creates something new from what has already been produced,” Pasquale elaborates.
Beyond the lifecycle of the seat itself, Geven is aware that the aviation industry’ s most important environmental impact comes from fuel consumption and the CO 2 emissions it causes. With an exponential correlation between the weight of the plane and the amount of fuel it burns, every kilogram saved in the cabin has a disproportionate effect on the amount of fuel an aircraft needs to carry its payload. For Geven, that makes lightweight design not just a commercial selling point but a tangible environmental contribution. By developing lighter seating and monument solutions, and by engineering lightness into the structural elements of those products wherever possible, the company is helping airlines reduce both their operating costs and their emissions simultaneously.
Geven’ s journey is one of continuous evolution, from its origins as a family-owned Italian business to its current position as an established global player in aircraft seating and interiors. As the company continues to expand internationally and invest in new markets, its identity remains firmly rooted in Italy. The values traditionally associated with Made in Italy – design, craftsmanship, attention to detail, engineering expertise and a strong commitment to quality – remain an integral part of Geven’ s approach to product development and manufacturing. Today, Geven combines this distinctly Italian heritage with a global outlook, bringing together local expertise, international partnerships and continuous innovation to meet the evolving needs of airlines and aircraft manufacturers around the world. ■
www. geven. com
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